VR ISETAN x VR MINOTAUR INST.

"Parallel World" within the "Virtual Market", one of the world's largest events in virtual reality (VR) space with Isetan Mitsukoshi Innovations Co., Ltd. Opened a store in and sold avatar wear.


"Para Real Tokyo"
There are various structures that imitate Tokyo's landmarks such as Tokyo Tower, Kabukiza, Tokyo Sky Tree, Tokyo Station Building, Akihabara Radio Kaikan, etc. It has been.
All of these are designed with permission, and it is possible to view extremely realistic buildings in the virtual space or enter the building to play. It is based on the image of a future city, the "smart city.

VR ISETAN



The virtual Isetan Shinjuku store is recreated in Parareal Tokyo. You can actually purchase 3D data from the men's fashion brand "MINOTAUR INST." And ladies' shoe brand "NT" that are currently open at the Isetan Shinjuku store. In addition, a jacket designed by Yutaka Takahashi, a specialized teacher at Bunka Fashion College, will be displayed and sold as 3D data, and 3D data of the "tartan check paper bag", which is a symbol of Isetan, will be distributed free of charge. In addition, as for MINITAUR INST. Items, you can purchase real products from booths in the virtual space.

VR ISETAN 1F Entrance & Shoes Floor
VR ISETAN 2F MINOTAUR INST. Floor (GENERATIVE ART PV broadcast on wall monitor)



VR Isetan interior 2nd floor (for avatars MINOTAUR INST. GENERATIVE ART SHIBUYA T-SHIRTS)



VR ISTAN 2 Floor (For Avatar MINOTAUR INST. GENERATIVE ART SHIBUYA T-SHIRTS)
Real MINOTAUR INST. items can also be purchased from VR






Holding period : April 29, 2020 - May 10, 2020
MEDIA
https://www.honeyee.com/news/fashion/003792
https://highsnobiety.jp/p/minotaur-inst_virtual-market


HIKKY Co. (HP) https://www.hikky.life
MITSUKOSHIISETAN Co. (HP) https://www.minotaur.co.jp
MINOTAUR INST. (HP) https://www.minotaur.co.jp